Waveline 85: Pool Owner Usage in 2021
Did pool owners utilize their pool more during the pandemic? In our latest consumer research study...
Waveline 84: 2021 Residential Pool Market
How is 2021 shaping up for the residential pool building market? After the record-setting growth...
Waveline 83: United States v. Canada
Inground pool installations in Canada - similar to the U.S? Most people might be surprised to...
Waveline 82: Market Research & Marketing Strategy: Part 2
Using Market Research to Guide Your Marketing Strategies: Part 2 Competitive Analysis (SWOT) &...
Waveline 81: Market Research & Marketing Strategy: Part 1
Using Market Research to Guide Your Marketing Strategies: Part 1 Market Research & Target...
Waveline 80: Trichlor Shortage
A look at the potential new directions in the pool industry set in motion by the tricolor shortage
Waveline 79: After COVID-19
The pool and hot tub industry, like the rest of the world, is very much changed since this past...
Waveline 78: Boom Times
Despite its tragic ramifications, the Covid-19 pandemic appears to have ignited the pool construction business.